Pet Valu Raises More Than $500,000 During Annual Fundraiser for The United States War Dogs Association

More than $1.2 million raised for nonprofit organization over the last six years

PHILADELPHIA, PAPet Valu, a specialty retailer of premium pet food, treats, toys and accessories, raised $500,300 during its sixth annual Patriotic Pet fundraiser for The United States War Dogs Association, a national nonprofit that promotes the long history of military service dogs, establishes permanent War Dog Memorials and educates the public about the invaluable service of these canines to the United States. Since the inception of this fundraiser in 2010, Pet Valu has raised more than $1.2 million for the organization.

“Year after year, this fundraiser gets bigger and bigger, and we are so grateful to be a part of it,” said Joe Dent, vice president and U.S. general manager for Pet Valu. “To be able to say we’ve raised more than $1 million for an organization very special to us is an absolute honor.”

From Monday, July 4 to Friday, September 30, 2016, customers purchased American flag pet bandanas for $5 each or gave a donation of any denomination to have their names posted on paper paws in their local Pet Valu stores. The fundraiser was originally scheduled to end on Patriot Day, Sunday, September 11, but Pet Valu kept the fundraiser open through the month to raise even more money for the organization.

Proceeds from the fundraiser provide The United States War Dogs Association with state-of-the-art equipment, fund transportation for veteran War Dogs back to the United States after service, help find forever homes for Veteran War Dogs and memorialize fallen four-legged soldiers. They have also led to the creation of the organization’s Rainbow Bridge Assistance Program, which funds the euthanasia and cremation of retired military, contractor, TSA and Secret Service working dogs, and its free prescription drug program, which provides families of adopted veteran dogs expensive medications crucial for the dog’s health at no cost.

“The success we have had with our free programs for active duty military working dogs and their handlers, including our K9 care package program, free prescription program and medical care for retired military working dogs, free wheelchair assistance program for disabled military working dogs and our Rainbow Bridge Assistance program, is a direct result of the fundraising support we’ve received over the last six years from our great partner, Pet Valu,” said Ron Aiello, president of The United State War Dogs Association.

For more information, please visit www.us.petvalu.com.

ABOUT PET VALU:
Pet Valu is a specialty retailer of premium pet food, treats, toys and accessories. Their pet friendly stores offer over 7,000 products including holistic and premium brands of pet foods and treats as well as a wide selection of essential and innovative pet supplies to suit every budget. Chain-wide, Pet Valu is dedicated to helping local pets in need and by partnering with local shelters, rescues and charities through national donation drives and fundraising campaigns. Pet Valu employees are Pet Experts and pet lovers, too.

ABOUT THE UNITED STATES WAR DOGS ASSOCIATION

The United States War Dogs Association, Inc. is a nonprofit organization of former and current U.S. Military Dog Handlers and supporting members committed to promoting the long history of the Military Service Dogs, establishing permanent War Dog Memorials and educating the public about the invaluable service of these canines to the United States.